Sport Bras
2022
-
JOB: BRAND IDENTITY
Design | Art Direction: Bruno Carvalho (Head Of Design - ALT)
BIRD Intelligence Department: Diogo Costa (CKO - BIRD)
Approval: Pedro Boldrini (Head of Marketing - Sportbras)
Agency: ALT | Company: BIRD - Moving Business Forward
Design | Art Direction: Bruno Carvalho (Head Of Design - ALT)
BIRD Intelligence Department: Diogo Costa (CKO - BIRD)
Approval: Pedro Boldrini (Head of Marketing - Sportbras)
Agency: ALT | Company: BIRD - Moving Business Forward
ABOUT SPORT BRAS:
SportBras is a family business with over 30 years of experience in the sale of sporting goods.
Located in one of the largest shopping centers in São Paulo in the Brás region.
SportBras is a family business with over 30 years of experience in the sale of sporting goods.
Located in one of the largest shopping centers in São Paulo in the Brás region.
CHALLENGE AND SOLUTION:
Creating a logo and unfolding the visual identity, hinking about solutions for the digital environment covering
all the brand's touch points.
Creating a logo and unfolding the visual identity, hinking about solutions for the digital environment covering
all the brand's touch points.
WHAT HAVE WE DONE:
_Experience Strategy
_Redesign Logo & Visual Identity
_Guidelines and Metrics
_Packaging Design
-
SITE:
sportbras.com.br
_Experience Strategy
_Redesign Logo & Visual Identity
_Guidelines and Metrics
_Packaging Design
-
SITE:
sportbras.com.br
